REI Sales Academy Signature Training Program

Trusted By Hundreds Of Top Investors and Thousands Of High Performing Acquisition Managers

Join Me In the REI Sales Academy and You'll Get a COMPLETE, Fully Documented, Ready-To-Go, REI Sales Plan.

The REI Sales Academy Will Give You A PROVEN, Documented Sales Process For Buying More Houses WITHOUT Gimmicks Or Having To Do A Lot Of “Convincing”

When attempting to buy homes at deep discounts, do you get stuck haggling over price, often deal with sales stalls, and struggle to sell the "value" of what you do?

Do you want a non-manipulative way to get prospects to sell that doesn’t require sales “tricks,” groveling, discounting or other embarrassing tactics?

Then this program is for you.

You'll quickly learn a comprehensive, step-by-step sales process that is unlike ANY sales training you’ve ever experienced, because it STARTS with how you position yourself from the beginning, and uses a straightforward, direct and non-manipulative approach to helping clients.

--John Martinez

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Here's What You'll Get Out Of the Program

  • An REI Sales Playbook

  • complete sales presentation blueprint, from start to finish, that will enable you to close the maximum number of prospects without discounting, sales games, or a lot of “convincing.”

  • scripted process for handling inbound calls/leads so you NEVER lose a critical opportunity (this is a process you can give to the person in your office who’s handling those calls).

  • How to COMPLETELY ELIMINATE the price objection from ever coming up when closing a sale.

  • My most powerful method for getting any prospect to tell you exactly how to close them; and the ONLY closing technique and script you’ll ever need.

  • How to elegantly uncover the truth about hidden concerns and objections that can derail your sale.

  • How to deal with the “We’re fine” sales objection and get your prospect motivated to take action.

  • How to turn tire-kickers into motivated sellers.

  • The secret to buying for less while competing against "higher offers".

  • The CORRECT way to deliver an offer so you don’t get ignored, price-shopped, or lied to.

  • Scripts And Processes: For appointment setting, pre-selling, qualifying, diagnosing, and getting them to sign the contract.

Don Costa

"I was literally talking to someone today that said they closed over $170k from one thing they picked up at your last event."


Brandon Barnes

"Just got a seller to drop her asking price $47,000 using one of John Martinez's ninja tricks."


Ryan Pineda

"We've had it less than a year and I would say it's given us at least a 30x return. And it will keep going up."

Here’s What We’re Going to Work On Together


We’ll make a list of everything that’s not working… like getting too many “maybes” and “think it overs”, feeling forced to compete against other offers, dealing with hesitant or reluctant sellers, etc. Then we’ll put together a rock-solid plan to eliminate all of those sales frustrations one by one.


So that you’re able to make instant progress, I’ll show you the outline to a perfect REI sales call and even give you the exact scripting to use as training wheels so you can implement immediately and get some quick wins.


The best REI salespeople in the country have very open and honest conversations with sellers… real and authentic. I’ll show you how to remove the sales pressure and anxiety that prevent that type of conversation within the first 30 seconds of any interaction.


We all know that motivated sellers are our target clientele. I’ll show you how to use a simple questioning strategy to take any tiny bit of motivation that exists in a seller and turn it into a tremendous sense of urgency to take action… sometimes you’ll even feel like you’re taking non-motivated sellers and turning them into motivated sellers in under 10 minutes.


Let’s face it, none of this works if your sellers refuse to talk to you, are hostile towards you, give only one-word answers… I’ll show you how to remove any resistance, big or small, without having to do anything weird, uncomfortable or sales-ey.


No matter how much motivation a seller has, sometimes things still get in the way and keep them from doing a deal. We all know this because we’ve walked away from sales calls with super motivated sellers… and no contract. We’ll talk about how to quickly uncover anything that might get in the way of a deal, and how to move past it.


You need to know how to make your offer seem like it’s customized and perfect for each seller… like your offer and seller are a match made in heaven… just through the way you present it. The right presentation will allow you to win deals even when you don’t have the highest offer.


Negotiating is not a power move, it’s all about eliminating the fears that keep sellers from accepting your offer… the fear of leaving money on the table, of making a wrong decision, of being taken advantage of… You’ll learn four super simple and highly effective tactics to negotiate like a pro.


Practice makes perfect. We dedicated some time to run through common sales scenarios and give guidance on real deals that you’re actually working on.

Here's What the REI Sales Academy Will Do For You

  1. You'll learn how to close every closable deal.
  2. You'll learn how to shorten your sales cycle, often closing on your first call.
  3. You'll learn how to buy at the deepest discounts possible.
  4. You'll learn how to beat out your competition (even when they offer more money).
  5. Your sales calls will become relaxed and pressure-free for both you and your prospects.

Haim Mamane

"Just one deal... 2800% ROI. No Brainer."


Dominic Gauchat

"Theses sales strategies work. I just locked up a deal I would have never gotten before working with John."


Gabriel Garcia

"We tied up a deal yesterday for $15k under 2 other investors offers they had in writing. "

Here's How the Training Program Works

The REI Sales Academy is unlimited...

You and your team can attend every weekly live session for years (most of our clients have been with us for years).

You can enroll all current or future employees at no additional charge.

For new enrollees, a quick start program is available so they can get up and running quickly.

The complete Live program runs for 12 weeks.

Each of those 12 weeks John will host a live online training.

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As soon as the 12 weeks end, we start over.

The program is great for onboarding new employees as well as keeping current sales staff sharp and improving.

You'll also have access to tons of scripts and resources, as well as a complete video library of every training we've done in the past.

Additional Bonuses

Bonus #1: REI Phone Pros Training

This training program is designed for lead managers, cold callers, and virtual acquisition agents... It includes actual call recording samples and all scripts.

Bonus #2: REI Lead Nurturing & Auto-Responder Templates

  • Email Templates
  • Text Templates
  • Ringless Voicemail Sequence
  • Lost Deal Email Sequence 

Here's Why You Should Enroll As Soon As Possible

Too many real estate investors are still working with decades-old acquisitions strategies...

High-Pressure Sales Tactics

Present and Pray Sales Strategies

...These outdated sales strategies often results in...

Too Many "Maybes" & "Think-It-Overs"

Guarded and Resistant Prospects

Objections That Stall and Kill Deals

Feeling Forced to Increase Your Offer to Win Deals

Chasing Prospects Who Have "Gone Dark"

Getting Your Offer Shopped Around

Here's Why the REI Sales Academy is Safe and Smart

Umm... Have You Seen Testimonials Page? If Not, Check It Out HERE

Request Additional Info & Pricing Here

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